Global Supply Chain Managment (A critical analysis of a retail Essay

Global Supply Chain Managment (A critical epitome of a retail stage line of productses yield cooking stoves and their ability to weather the current economic climate) - Essay lessonThe political party is also one of the largest exporters and has its branches in various parts in an differentwise(prenominal) countries where it has expanded its business successfully. The various products that the company capture are like Lux, Wheel, Rin, Surf excel, Kwality Walls for ice thresh about section etc. and many more brands in the category of tea, coffee, soaps, personal care products, ice cream.To have such a thoroughly and wide web the company has a good supply cooking stove management system. In this report the supply chain mesh topology of the company and its importance in the business process of the company is been seen using various theories and concepts of supply chain management. The effective use of supply chain and the process for implementation of efficient supply cha in is been analysed in this essay.For such a great company like Hindustan Unilever it needs to have an effective supply chain management and have a good control over the supply chain electronic network. The company has a good supply chain network and different for villages and different for the urban cities. There are few issues related to the supply chain network of the company which can affect the company and also is affecting the company in a huge way. With the growing competition the company needs to have an error free supply chain network so that it can capture most of the market share (James, Rowland-Jones and OBrien, 2004, pp. 56-64). The issues that are affecting the supply chain network of the company are been listed below.Orders are not getting action properly as every retail shop is finding shortage of some or the other particular product in their stores. This unavailability of thee product does affects the company as the customers tend to buy other brand products and HUL looses customers in this way. This also makes the retailer to be less interested in selling other HUL products and he/she prefers